Blue Valentine is a bright cobalt blue that will refresh and intensify your faded color.Condition, cleanse, renew and maintain color.QUINOA + VEGETABLE PROTEIN - vegan alternative to keratin. The formula helps penetrate the hair to repair surface damage, smoothing the cuticle for silky and healthy hair with shine.How long will this last?The durability of the product will depend on the user's hair type, color of origin, porosity and daily hair care routine. Love Color™ Color Conditioner is highly pigmented and has the ability to last as long as a semi-permanent color with proper care.How is Love Color different from the competition?Love Color™ Color Conditioner is packed with hair-friendly ingredients like shea butter and panthenol, which also help as a deep conditioning and detangling treatment, leaving hair soft, shiny and frizz-free.PERFECT MATCH: Rockabilly Blue, Blue Moon, Shocking Blue